Swift Insight Panel Swift Insight is a national market research community, managed and maintained by Swift Research. www.swift-research.co.uk “Being able to contribute to the surveys makes me feel that my opinion is valued and I like to help too.” Andrew Ward, Castleford Created in 2005, Swift Insight was designed as an effective way of communicating with people willing to participate in market research studies. Members are primarily invited to take part in projects via email. This will usually involve qualification questions, testing a product and completing a questionnaire, then receiving vouchers or cash in return. Panellists test a wide variety of products including food and drink, personal care, baby products, toiletries and laundry products. This may involve trying a product in their own home or attending a venue in their area. There are no membership fees, no fixed sign-up period and no hidden agenda. Panel usage and member contribution is closely monitored and managed in-house to ensure quality outputs.